Wednesday

Land Premium Clients Every Week by Following these Steps

If you sell products or render services that give your clients transformational outcomes, they will pay you anything to get it. But is this enough to Land Premium Clients?


First, you need to get a hang of three things…


  • Identify and hone in your unique selling

    proposition

  • Tailor your service to give only your best value

  • Target your most ideal clients who can invest in

    your services

I have broken down these three pointers into 4 questions that explain how businesses works. Understanding this in our business at ClientsValley was the game changer for me. I saw my income move from five, to six and then seven figures. And I haven’t stopped ever since.


Tackling these questions may just help you land premium clients every week:


Helping your ClientsHelping your Clients
  1. What are the most specific and most painful

    problems you solve?

Your approach to helping your clients get

transformational results will be flawed if you cannot identify the real

problems you solve. But if you know the exact problem, then can you have a

better approach, with faster and more effective results.


When you get down to the specifics of the

problem your business or program solves, creating a faster, simple and more

effective solution becomes easier.


Taking a step further, you must identify

the most painful problems your business or program solves. The tougher the

problem is, the faster your client wants relief.


This places more value on your service. If

a client wants solution to a problem like yesterday, and you can meet them at

their pain points and bring relief. Then that’s the kind of problem you should

focus on solving for your clients. Targeting these problems will help you land

premium clients.


  • What are the biggest problems, and which of

    them can you solve 100%?

The bigger a problem, the more profitable it

is for the person who can solve it.


It’s not enough to be able to solve the most painful problems. But you must be able to solve them 100%. Failure to do this will leave the client in an even more complicated situation than when they came to you. And, an angry and dissatisfied client is a disaster for any business.


Integrity is important and key in your

dealings. Servicing a client should be beyond the financial rewards.

Understanding this is the only way you will land premium clients.


Remember when I say the bigger a problem,

the more profitable it is?


Now, here is the financial part.


The trick here is to define what problems

can cover the cost of your resources while bringing the most value to your

clients. This includes the…


  • Critical nature of the problem,

  • Cost of resources required to solve it,

  • Value of its transformational outcome to the

    client,

  • Time it takes to get the desired results, and

  • Your profit

These points will help you decide

what profitable problems you can solve 100%. And remember the bigger the

problem, the more profitable it is for you who can solve it.


  • Can you establish one main problem and give

    it one real and lasting solution?

The greatest mistake any business owner can

make is trying to wear too many hats. You work from a place of ignorance thinking

that the more problems you can solve, the more clients will look to you.


Just like a drug that’s acclaimed to cure

multiple ailments, disaster is just around the corner.


Focus and be a master at solving one

specific problem. Be known for your single and effective approach or steps to solving

the problem. It will save you lots of trouble, confusion and potential loss of

clients. If you are a master at one thing then it will help you land premium

clients as these clients will have to choice but to come to you if they want

the best.


  • What kind of client should you target?

When you’ve followed the previous three

steps above, you should know your real worth already. And, I believe that if

you help anyone solve a major life or business problem, you should be able to

command $3,000 to $15,000 or more for it.


But if you decide to sell low-ticket

offers, you’ll attract tire-kickers most of the time. People who are just

dabblers. People who won’t take your program seriously, won’t do the work and

get results.


These are not the kind of clients you want

or who we work with at ClientsValley.


We target and work with clients who have

real painful problems, and are willing to put in the work and blast through

barriers to fix them. Clients who can afford our solutions, need results faster

and are willing to invest in themselves to fix them.


Clients who are already experienced at

helping their clients get great outcomes, with a track record. Clients who are

ready to have someone hold their hands through their journey and are willing to

pay anything to get that support.


We are that intentional about who we work

with.


So there you go… that’s how you land premium clients. To learn more from Kennedy Cee, go to ClientsValley



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