What Factors Make A Successful Mobile Apps Development Company

What makes a Mobile Apps Development Company Successful?There are so many reasons why applications do not rise to the top in this world of dynamic advancement. It all starts with having the wrong mobile strategy. Before building an app, it is important to address speed, consistency, unique user performance and other possible outcomes. There are numerous network conditions and issues that should be tested for and scrutinized, through the entire ALM. To a greater extent, users shouldn’t be your quality control; they don’t care if you made a mistake.

With so many available options online, users probably

wouldn’t give you a second chance. About 36% of the total app engagements does

not last more than 60 seconds. This suggests that users do not waste time in

making a judgment. Consequently, it is increasingly hard for one to create and

publish a mobile app that runs well, for any platform in today’s mobile market.

Regardless of how you measure the success of top mobile app development

companies, the majority of apps will fall below expectation because of these

reasons stated below:

Factors Affecting Mobile Apps Development Company

Neglecting Platforms

iOS and Android devices have a very

spontaneous interface guideline. They function in different ways, making use of

standard button and various gestures or prompt in different areas. Android

users, for example, are already accustomed to an inbuilt back button; Apple

device instead has a dedicated home button. Failing to put these minor concerns

into your planning, could cause frustration for users, and that can be

catastrophic. When you are developing an app for multiple platforms, consider

this as a crucial requirement.

Poor Researc

A decision behind mobile apps development should be research driven; unique ideas, in theory, do not always make a great app in reality. There are questions you should ask yourself before anything; are you improving someone’s life? Are you creating a solution to a problem? Who would like to use your app, what kind of app are you building? How defined is the app, to be executed? Another aspect of researching is the potential audience. Everyone from young to older people use mobile apps. You need to understand your user and most importantly, how they consume apps. When you decide to build an app, also create the strategies and define the users.

Lack of Consistency

When an app doesn’t function well across all networks, operating systems, and devices, it becomes a real problem. A user will be frustrated when an app works on the iPad, but not on the iPhone. It is crucial for developers and entrepreneurs to always text and update their devices, to make sure the app works on all spectrum. New web-based companies are triumphing over traditional companies regarding mobile apps because they know the value of consistency. Many developers need to test their websites on Safari, IE, Firefox, and Chrome, similarly, they need to test these apps on Android, Windows, Blackberry, and iOS to confirm the level of maximum performance.

Also, speed is a major factor to consider in Mobile Apps

Development. Not just regarding how long it takes the app to perform a

particular task or even open. The best apps are tested/developed in a very

agile condition, undergoing continuous delivering to the market. If a developer

waits too long in releasing the next app, they risk losing customers who will

find solace with an app with more frequent updates. To stay up to date, you

should endeavor to develop mobile app test automation through all platforms; to

allow for a faster time-to-market, enhanced scalability, and better quality.

This will make it easier on the mobile platform, as one script would fit every


Great Mobile Strategy

Behind every successful Mobile Apps Development Company is a

great mobile strategy. Whenever apps fail, it could be as a result of

inconsiderate mobile app strategy. The mobile app functionality may differ from

different operating systems like Android, iOS and others, OS versions (KitKat,

jellybean, iOS7 and so on), carrier networks (AT&T, Sprint, Verizon, etc.),

and devices (Samsung Galaxy s4, iPhone 6, etc.).

Poor User Experience

There are several components involved in developing an app that provides a unique user experience. Nevertheless, your app has got to be intuitive. If a user is finding it difficult to navigate efficiently, carry out essential functions, or quickly figure out its main functionalities; it results to very poor usability. Other examples of low-quality user experience are:

  • Delays in loading

  • Lagging app performance

  • Long registration process

  • Difficulty in accessing its features

One essential thing to pay attention to, is the platform

specific UX/UI best practices, ignoring which can be a costly mistake. Each

platform has a unique element that users are accustomed to already. For

example, specific swipe gestures and minimum sizing for tabbing controls will

be different from device to device. Users are expecting the results from

different platforms to be consistent and familiar with other platform


Inappropriate Testing

In Mobile Apps Development, it is stipulated that 45% of some

shortcomings are identified by the user, 20% from the public users view in app

store, and 24% from direct feedback. Although it is not common for an app to be

without any bugs upon launching, make sure to properly test yours before

starting, make sure that serious issues wouldn’t surface. If an app isn’t

properly tested, it probably might have been taken into account to crash; just

a single accident can prevent users from using it again.

Most of the negative reviews on app stores are in connection with app crashes. Testing of apps should be done thoroughly, to be sure that your product is ready for the market. A second chance will be rare after making a mistake the first time. To win the battle, you should be looking out, in a different kind of testing and transactions with a step by step journey. Consider first the device interoperation and functionality between device and user. In the banking industry, for instance, using a mobile check deposit, be certain that the cameras are tested and working properly in order to complete a transaction. It has been predicted that the total number of mobile app downloads (both free and paid) will increase to 100 billion by year ending, from the initial 64 billion back in 2012. By 2018, the total number of apps download would surmount to nearly 270 billion. With over 100 billion apps in the market, consumers don’t have to wait for a particular app to meet their expectations. To prevent all these issues, developers should be acutely aware of the main reasons why applications fail and what they need to look out for when monitoring performance. Your definition of mobile apps development success may differ from another, it all depends on the nature of the app involved; if your app was created to monetize, you could define success with revenue settings that is driven by paid download or in-app purchases. Alternately you can define success by number of downloads or by popularity.

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