Wednesday

Mobile App Development - From An Idea To Results



Mobile App Development - From An Idea To Results


Every

day, thousands of mobile apps appear on the Google Play and Apple App Store.

Social networks, instant messengers, games and many others – all of them are

made by professionals according to the same development algorithm. 


And today I

will decompose it into understandable steps to show you the inner mobile

development kitchen. It includes six stages – designing an idea, developing a

strategy, working on a design, directly developing, entering the market and

monitoring the situation.


Idea



As

trivial as it sounds, a good application starts with a good idea. If you don’t

have it, think about the problems existing in the world and possible ways to

solve them. Go through the options until you find a suitable gap in the market,

and then look for the best way to fill it. This is half the success.


The

key to the answer can be understanding why this problem exists at all, and

there are still no applications to solve it. Immerse yourself in the topic,

collect data and discuss it with the team. And if you have enough development

resources, get down to business.


Strategy



The next step after the birth of an idea is to draw up a project work plan. It is

easiest to start with a competitor analysis. Find similar mobile apps on the

market and analyze the following factors:


A number of downloads – if

the application is downloaded, then someone needs it.


Ratings and reviews

will help to identify weaknesses and adapt the chips that users like, for your

product.


Company history – be

prepared to face the same challenges as your closest competitors. At the same

time, try to understand how they won the audience’s recognition.


Monetization



If

you are not engaged in the development of mobile applications solely for

pleasure, then you are probably interested in getting a good profit from the

product. In-app purchases, payment of a subscription or premium version,

advertising, data sales – all these methods of monetization can be used even if

you are not distributing the application for free. To choose the best option,

look at what your competitors earning, and decide at what point you will start

monetizing. If you catch yourself too late, you run the risk of getting into

difficult times.


Marketing



This

stage of mobile development is associated with an understanding of the main

challenge facing any
mobile app developers company Australia or

even an individual developer. You will have to promote your application to find

out about it and start using it. Hundreds of high-quality mobile applications

gather dust on virtual shelves because their developers did not have a

marketing strategy and budget for its implementation.


Product Roadmap and MVP



The strategic planning stage ends with a roadmap for your mobile application, which

will capture its ideal path from a minimum viable product (MVP) to get to

the top of stores. Make a list of control points and arrange them according to

your own priorities. Consider the functionality of the application, the

possible wishes of the audience and the following updates. But you will think

about them when you receive feedback from the first MVP users. In the meantime,

you can focus on other things.


UX design



The

internal architecture depends on the functionality of the mobile application

and the selected method of processing and storing data. Usually, developers make

two lists – the characteristics that the application should have, and key

visual elements. 
They become the foundation for all future architectural work.


The easiest way to check how good your UX design is to test it on future users.

Send them a link, after clicking on which they will be able to poke on rendered

wireframes. I am not talking about functionality, but about checking

navigation. Listen to the comments, go back one, two or three steps, fix the

problem and test again.


It is

time to connect developers who implement well-thought-out and repeatedly tested

design with high quality. What could go wrong? For example, you ordered a

design from one company and development from another. Or they have an internal

split. It sounds so messy. Therefore, I recommend working with a professional

team that is engaged in mobile development from an idea to a result.